Greg Goralski(*}tm New Media Prof, Interactive Professor, digital desing, mobile, tablet, ipad, iphone
It has been an exciting stretch this last few months with the latest round of the Humber New Ventures Fund and the growing emphasis on entrepreneurship at Humber. The most exciting has been the energy that the students have been putting into the process. Sitting at the Humber Hawknest startup weekend, I am impressed at how far a student driven event can go.
Congratulations to the Hawknest team and the Humber Student Federation on a great event!
2010 has been an important year for digital publishing; if 2009 is the year that the rapid growth in ebooks started, then 2010 is the year the growth put some real meat on the bones of the industry. Although the growth in 2009 was impressive at 177%, it just moved it from 1% of the trade sales to 3%. With 2010, the ebook market share of trade sales in the US is at 9% (Source:AAP) with a growth rate of 171%.
It is difficult to predict the future but that never stopped anyone: Forester expects digital publishing to be just under $1B in 2010 and $2.8B by 2015, Bain estimated 15-25% of publishing going digital by 2015. There are some indications that the industry still has a good deal of room to grow, possibly beyond these expectations. The first is that only 7 percent of people currently read books digitally, indicating that the industry is still in the early adopter stage and can expect a jump over the next few years as it enters the early majority and then late majority. Beyond that, those that do read digitally, read it a lot.